Pets and Farm
Vollmers
40x Return on Investment with Avys
Without human effort, 6 euros per email with an AI newsletter.
Pets and Farm
Vollmers
40x Return on Investment with Avys
Without human effort, 6 euros per email with an AI newsletter.
Pets and Farm
Vollmers
40x Return on Investment with Avys
Without human effort, 6 euros per email with an AI newsletter.
40
x
Return on investment
6
€
Revenue per email
3.8
x
Higher CTR
About
Vollmers
Vollmer’s is a family-run provider of natural pet food with a focus on dog and cat food. The company offers a wide range of dry food, snacks and specialized recipes - for example for puppies, large breeds, sensitive pets, allergy sufferers or grain-free nutrition - and clearly positions itself in the premium segment through regional ingredients, environmentally friendly production and many years of expertise in needs-based pet nutrition.
Challenge
Assortment with strong repeat-purchase potential, but customer dialogue is still often too generic.
At Vollmer’s too, the great potential lies in repeat purchases, personalized pet nutrition, and complementary product recommendations. The challenge:
Pet food is not a one-size-fits-all market. Depending on the animal, life stage, sensitivity, and preferences, relevant offers differ significantly. A rigid CRM can only map these differences inadequately. As a result, much potential in repeat purchases, assortment development, and customer retention remains untapped.
Solution
Avys personalizes according to real feeding logic.
The Refill Skill helps time repeat purchases in a sensible, customer-specific way. The Cross-Sell Skill complements this logic with suitable product recommendations based on existing purchasing patterns.
With Fresh Finds, new products can be targeted to customer groups for whom they are truly relevant, instead of to the entire database. Winback makes it visible when formerly active buyers are about to churn. This turns CRM from broad reach into real relevance - with significantly less manual effort.
Challenge
Assortment with strong repeat-purchase potential, but customer dialogue is still often too generic.
At Vollmer’s too, the great potential lies in repeat purchases, personalized pet nutrition, and complementary product recommendations. The challenge:
Pet food is not a one-size-fits-all market. Depending on the animal, life stage, sensitivity, and preferences, relevant offers differ significantly. A rigid CRM can only map these differences inadequately. As a result, much potential in repeat purchases, assortment development, and customer retention remains untapped.
Solution
Avys personalizes according to real feeding logic.
The Refill Skill helps time repeat purchases in a sensible, customer-specific way. The Cross-Sell Skill complements this logic with suitable product recommendations based on existing purchasing patterns.
With Fresh Finds, new products can be targeted to customer groups for whom they are truly relevant, instead of to the entire database. Winback makes it visible when formerly active buyers are about to churn. This turns CRM from broad reach into real relevance - with significantly less manual effort.
Challenge
Assortment with strong repeat-purchase potential, but customer dialogue is still often too generic.
At Vollmer’s too, the great potential lies in repeat purchases, personalized pet nutrition, and complementary product recommendations. The challenge:
Pet food is not a one-size-fits-all market. Depending on the animal, life stage, sensitivity, and preferences, relevant offers differ significantly. A rigid CRM can only map these differences inadequately. As a result, much potential in repeat purchases, assortment development, and customer retention remains untapped.
Solution
Avys personalizes according to real feeding logic.
The Refill Skill helps time repeat purchases in a sensible, customer-specific way. The Cross-Sell Skill complements this logic with suitable product recommendations based on existing purchasing patterns.
With Fresh Finds, new products can be targeted to customer groups for whom they are truly relevant, instead of to the entire database. Winback makes it visible when formerly active buyers are about to churn. This turns CRM from broad reach into real relevance - with significantly less manual effort.
Q&A
Do you have questions?
We have answers.
Does Avys work with an email tool?
No. Avys replaces traditional email tools and the manual work associated with them. Avys sends emails independently—without any additional tools.
Can I also send classic campaigns?
Yes, that works. If you ever want to promote something very specific, you can send a campaign to all customers or to specific segments.
Where are my data stored?
All data is stored by Birdsview in Germany (Frankfurt).
Are personal data transferred to AI models?
No. Only public data, such as product images and descriptions, are transmitted to LLMs.
Which e-commerce platforms does Avys work with?
Birdsview offers native integrations for Shopware 6 and Shopify. Additional providers such as Magento and WooCommerce will follow soon.
How much does Avys cost?
That depends entirely on the number of contacts Avys should message and on how many products your shop offers. Feel free to contact our team for a free consultation.
Q&A
Do you have questions?
We have answers.
Does Avys work with an email tool?
No. Avys replaces traditional email tools and the manual work associated with them. Avys sends emails independently—without any additional tools.
Can I also send classic campaigns?
Yes, that works. If you ever want to promote something very specific, you can send a campaign to all customers or to specific segments.
Where are my data stored?
All data is stored by Birdsview in Germany (Frankfurt).
Are personal data transferred to AI models?
No. Only public data, such as product images and descriptions, are transmitted to LLMs.
Which e-commerce platforms does Avys work with?
Birdsview offers native integrations for Shopware 6 and Shopify. Additional providers such as Magento and WooCommerce will follow soon.
How much does Avys cost?
That depends entirely on the number of contacts Avys should message and on how many products your shop offers. Feel free to contact our team for a free consultation.
Q&A
Avys is employed by the most successful e-commerce brands.
Does Avys work with an email tool?
No. Avys replaces traditional email tools and the manual work associated with them. Avys sends emails independently—without any additional tools.
Can I also send classic campaigns?
Yes, that works. If you ever want to promote something very specific, you can send a campaign to all customers or to specific segments.
Where are my data stored?
All data is stored by Birdsview in Germany (Frankfurt).
Are personal data transferred to AI models?
No. Only public data, such as product images and descriptions, are transmitted to LLMs.
Which e-commerce platforms does Avys work with?
Birdsview offers native integrations for Shopware 6 and Shopify. Additional providers such as Magento and WooCommerce will follow soon.
How much does Avys cost?
That depends entirely on the number of contacts Avys should message and on how many products your shop offers. Feel free to contact our team for a free consultation.
Agentic E-Commerce CRM
© Copyright 2025 BirdsView GmbH. All rights reserved.
Agentic E-Commerce CRM
© Copyright 2025 BirdsView GmbH. All rights reserved.
Agentic E-Commerce CRM
© Copyright 2025 BirdsView GmbH. All rights reserved.