Consumable Goods
Home baker
20x Return on Investment with Avys
Avys sells like a true baking expert – with click-through rates up to 4.5 times higher than human-written emails.
Consumable Goods
Home baker
20x Return on Investment with Avys
Avys sells like a true baking expert – with click-through rates up to 4.5 times higher than human-written emails.
Consumable Goods
Home baker
20x Return on Investment with Avys
Avys sells like a true baking expert – with click-through rates up to 4.5 times higher than human-written emails.
20
x
Return on investment
10.4
x
More revenue per email
4.5
x
Higher CTR
About
Home baker
Hobbybäcker is a specialized online provider of baking ingredients, baking accessories, and confectionery supplies. The company targets home bakers as well as ambitious home pastry makers and offers a broad ассортимент - from baking mixes, decorations, and chocolate-making accessories to professional tools for bread, cakes, tortes, and fine pastries - and positions itself as a specialist shop for high-quality baking solutions for home baking. The website itself was not directly accessible to me, so this wording is based on external descriptions of the shop.
Challenge
Large assortment, very different projects, and seasonal occasions.
Hobby bakers appeal to customers who shop in very different ways: from occasional baking to highly ambitious projects such as cakes, pralines, or seasonal decorations.
Traditional CRM rarely succeeds in meaningfully connecting this mix of recurring needs, project logic, and inspirational purchases. As a result, both refill potential and thematic recommendations and product discoveries remain underused.
Solution
Avys understands baking projects instead of just product categories.
With the Cross-Sell Skill, Avys can recommend products based on real baking projects and functional relationships. The Refill Skill kicks in for ingredients or consumables used regularly.
Fresh Finds is especially helpful for showing seasonal new items, creative products, or thematic highlights to exactly those customers who are likely to respond positively.
Winback complements the setup by bringing customers back after a longer break with relevant, inspiring impulses. This creates a CRM that does not simply send messages, but brings together ideas, timing, and need.
Challenge
Large assortment, very different projects, and seasonal occasions.
Hobby bakers appeal to customers who shop in very different ways: from occasional baking to highly ambitious projects such as cakes, pralines, or seasonal decorations.
Traditional CRM rarely succeeds in meaningfully connecting this mix of recurring needs, project logic, and inspirational purchases. As a result, both refill potential and thematic recommendations and product discoveries remain underused.
Solution
Avys understands baking projects instead of just product categories.
With the Cross-Sell Skill, Avys can recommend products based on real baking projects and functional relationships. The Refill Skill kicks in for ingredients or consumables used regularly.
Fresh Finds is especially helpful for showing seasonal new items, creative products, or thematic highlights to exactly those customers who are likely to respond positively.
Winback complements the setup by bringing customers back after a longer break with relevant, inspiring impulses. This creates a CRM that does not simply send messages, but brings together ideas, timing, and need.
Challenge
Large assortment, very different projects, and seasonal occasions.
Hobby bakers appeal to customers who shop in very different ways: from occasional baking to highly ambitious projects such as cakes, pralines, or seasonal decorations.
Traditional CRM rarely succeeds in meaningfully connecting this mix of recurring needs, project logic, and inspirational purchases. As a result, both refill potential and thematic recommendations and product discoveries remain underused.
Solution
Avys understands baking projects instead of just product categories.
With the Cross-Sell Skill, Avys can recommend products based on real baking projects and functional relationships. The Refill Skill kicks in for ingredients or consumables used regularly.
Fresh Finds is especially helpful for showing seasonal new items, creative products, or thematic highlights to exactly those customers who are likely to respond positively.
Winback complements the setup by bringing customers back after a longer break with relevant, inspiring impulses. This creates a CRM that does not simply send messages, but brings together ideas, timing, and need.
Q&A
Do you have questions?
We have answers.
Does Avys work with an email tool?
No. Avys replaces traditional email tools and the manual work associated with them. Avys sends emails independently—without any additional tools.
Can I also send classic campaigns?
Yes, that works. If you ever want to promote something very specific, you can send a campaign to all customers or to specific segments.
Where are my data stored?
All data is stored by Birdsview in Germany (Frankfurt).
Are personal data transferred to AI models?
No. Only public data, such as product images and descriptions, are transmitted to LLMs.
Which e-commerce platforms does Avys work with?
Birdsview offers native integrations for Shopware 6 and Shopify. Additional providers such as Magento and WooCommerce will follow soon.
How much does Avys cost?
That depends entirely on the number of contacts Avys should message and on how many products your shop offers. Feel free to contact our team for a free consultation.
Q&A
Do you have questions?
We have answers.
Does Avys work with an email tool?
No. Avys replaces traditional email tools and the manual work associated with them. Avys sends emails independently—without any additional tools.
Can I also send classic campaigns?
Yes, that works. If you ever want to promote something very specific, you can send a campaign to all customers or to specific segments.
Where are my data stored?
All data is stored by Birdsview in Germany (Frankfurt).
Are personal data transferred to AI models?
No. Only public data, such as product images and descriptions, are transmitted to LLMs.
Which e-commerce platforms does Avys work with?
Birdsview offers native integrations for Shopware 6 and Shopify. Additional providers such as Magento and WooCommerce will follow soon.
How much does Avys cost?
That depends entirely on the number of contacts Avys should message and on how many products your shop offers. Feel free to contact our team for a free consultation.
Q&A
Avys is employed by the most successful e-commerce brands.
Does Avys work with an email tool?
No. Avys replaces traditional email tools and the manual work associated with them. Avys sends emails independently—without any additional tools.
Can I also send classic campaigns?
Yes, that works. If you ever want to promote something very specific, you can send a campaign to all customers or to specific segments.
Where are my data stored?
All data is stored by Birdsview in Germany (Frankfurt).
Are personal data transferred to AI models?
No. Only public data, such as product images and descriptions, are transmitted to LLMs.
Which e-commerce platforms does Avys work with?
Birdsview offers native integrations for Shopware 6 and Shopify. Additional providers such as Magento and WooCommerce will follow soon.
How much does Avys cost?
That depends entirely on the number of contacts Avys should message and on how many products your shop offers. Feel free to contact our team for a free consultation.
Agentic E-Commerce CRM
© Copyright 2025 BirdsView GmbH. All rights reserved.
Agentic E-Commerce CRM
© Copyright 2025 BirdsView GmbH. All rights reserved.
Agentic E-Commerce CRM
© Copyright 2025 BirdsView GmbH. All rights reserved.