Avys sells wine like a sommelier - but scalable like a machine.
vinocentral is a leading German wine merchant based in Darmstadt, offering a carefully curated selection of over 1,800 wines and sparkling wines from top regions around the world. With a focus on quality, sustainability, and authentic taste, vinocentral combines expert curation with a deep passion for wine culture — both online and in-store.
Selling over 1,800 wines from different regions means no two customers are the same. One loves bold Italian reds, another seeks crisp Rieslings — and timing is everything.Email marketing for a wine shop isn’t about sending offers; it’s about understanding when a crate is emptied, which flavors fit a customer’s palate, and how to rekindle their curiosity before the next bottle is uncorked.In a world where wine can feel like a commodity, relevance is what builds loyalty — and the right recommendation, sent at the perfect moment, makes all the difference.
Avys understands every wine — its grape, age, region, and nuances — like a true connoisseur. She also understands every customer: their unique taste, preferences, and even drinking patterns.
This makes every email hyper-personalized — not only in content, but also in timing. Avys sends the perfect recommendation at the very moment the last bottle leaves the cellar.
That’s how vinocentral is selling wine in the new state of the art — the AI way.
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